Founded by the De Zutter family in 1954, Wind is today an international reference in high-quality textile creation and design. Located in an area well reputed since as far back as the 14th Century for its textile production, Wind embodies expertise and age-old tradition.
The origin of the name Wind comes from the beautiful house, where all our offices, stock and quality control is still being carried out. The house name in Flemish is called “Huyze Windroos” which means “the weathervane house”. In the 50’s and 60’s, companies used the telex to communicate with each other and a 4 lettered word was needed. We chose for the first 4 letters of the house name: “WIND”
The new generation today intends to continue with the expertise and values of the brand, whilst adding their own personal touch. Today Wind distinguishes itself by its exclusive design and its inspired collections as well as its conception of customer service.
The selection of high-quality materials and the development of an innovative design where contemporary rubs shoulders with the latest trends are the signature of the Wind brand. Each collection offers a unique assortment of colours, motifs and textures exclusively proposed by the brand. These collections are today on show in some of the most prestigious locations throughout the globe.
Finally, the stability and development of the Wind brand have been established throughout the decades via exceptional relations with clients, retailers and agents.